Measuring success

...for all types of events including business conferences, PR events, brand activations and experiential events

We reach the people that count and count the people we reach

AddingValue isn’t just our name. We passionately believe in providing added value in everything we do. That’s why we support our campaigns with independent market research to determine not just the success of the campaign, but more importantly, the value that it brings to our clients’ bottom line.

4 key questions for measuring true brand ROI

Too often we see measurement that is just ‘what happens on the day’ and only related to the quality of the activation. Although these measures are valuable, they don’t measure the true ROI for your brand.

So ask yourself these 4 key questions:

  1. What method do you currently use to measure the success of your activity?
  2. Are you actually measuring the right things?
  3. Do you truly know your ROI and how to optimise it?
  4. Do you consider the long term benefits in sales or changes in attitudes directly derived from your investment

Free market research

For a limited time only, we are providing free market research for every new campaign until the end of 2015. Independently audited and verified by a member of the Market Research Society, your results are presented to you to demonstrate the value of your original investment so you can be confident that an AddingValue campaign provides you with incremental value and measured ROI.

Please see our terms and conditions for more information or get in touch to find out how we can help you get more from your campaigns.